FMCG (Fast-Moving Consumer Goods)

FMGC Industry- Skill Development Training Program (Semi-Skilled)

Prepare candidates for entry-level and junior-level jobs in FMCG Industry including Sales, Marketing, Distribution, Support & Field Operations.

OVERVIEW

The Fast-Moving Consumer Goods (FMCG) sector is one of the largest and most dynamic industries in India, driven by everyday consumer demand and a deep distribution network spanning urban and rural markets. The sector consistently requires trained personnel to support frontline sales, retail execution, distribution logistics, and in-store brand promotion.

The FMCG Skill Development Training Program, offered by Career Helmet, is a structured 3-month, part-time training initiative designed specifically for 12th pass students and non-technical graduates (B.A., B.Sc., B.Com) seeking semi-skilled employment in the FMCG industry. This 24-session weekend program bridges the gap between academic learning and practical workplace readiness by combining domain knowledge with field-relevant training and soft skill development.

The program is designed to prepare candidates for entry-level roles such as Sales Promoter, Field Executive, Retail Support Staff, and Merchandising Assistant. Through a blended curriculum, participants gain essential exposure to industry operations, product movement cycles, channel structures, and customer interaction strategies. The course also includes grooming, communication training, and job placement support to ensure participants are well-prepared to meet the expectations of FMCG companies and distribution partners.

Curriculum

Duration: 3 Months | 24 Weekend Sessions

EXPAND ALL SECTIONS

FAQ Clean Style

Month 1 - FMCG Industry Fundamentals (Sessions 1–8)

Objective:Participants are introduced to the structure and scope of the FMCG sector, product categories (food, personal care, household items), supply chain processes, brand dynamics, and retail formats. This foundational module builds a clear understanding of how the industry operates at the ground level.

Month 2 - Sales, Marketing & Distribution (Sessions 9–16)

Objective: This module focuses on practical field functions, including retail outlet visits, visual merchandising, sales pitch development, product placement, order booking, distributor interaction, and market activation. Candidates learn to support on-ground sales and promotions.

Month 3 - Soft Skills & Placement Support (Sessions 17–24)

Objective:The final phase emphasizes workplace readiness—covering communication skills, appearance, behavior, time management, and field reporting. Participants also receive training in resume preparation, mock interviews, and are supported through placement connections with FMCG companies and channel partners.